Alexandra is a natural born lover of storytelling, especially when her work features the iconic destinations and personalities that continue to advance perspectives and open minds. From her first published piece on a quaint hat shop owner that morphed into a powerful account of survival and hope, Alexandra has developed a knack for evoking the personal details of notable interviewees, including Real Housewives Of Beverly Hill’s Kyle Richards, and Emmy award-winning director Elijah Allan-Blitz. She’s equally well-versed in the art of professional lounging, jetsetting to review international luxury resorts, spas, and gastronomic experiences.
Alexandra has been known to tackle (baby) waves in Mexican surf town Punta de Mita, trot sunset-splashed beaches on horseback in San José del Cabo, and sample Michelin-starred tasting menus at 5-star resorts—all for business reasons, of course. She subsequently churns out accompanying lifestyle, fashion, beauty, and wellness content for luxury outlet Santa Barbara Life and Style Magazine. While she has yet to hear personally from the Montecito royalty that is Meghan Markle, Prince Harry, and Oprah, she continues to pursue editorial excellence in hopes that they’ll pick up an issue and call. And, in hopes that you’ll read along too.
30+ bylines, mostly full-length features, published for 12 consecutive issues of Santa Barbara Life and Style Magazine, as well as digital blog posts for an annual reach of 200,000 readers. Topics include celebrity profiles, travel, fine dining, fashion, beauty, wellness, and sustainability.
Curates and maintains brand prescence with daily aesthetic-driven Instagram content and produces engaging social copy for a following of over 34,000. Increased @sblifeandstyle Instagram account profile reach by 84.1% and engagement by 100% in one month.
Design and CMS
Experienced with publishing on Wordpress, as well as creating on Adobe Photoshop and InDesign, Canva, Instagram, Pinterest, TikTok, Microsoft Office and G Suite. Proficient in HTML and CSS coding for website development.
Proven track record of success in problem-solving, multitasking, resourcefulness, organization, team collaboration, team management, and attention to detail.